Donna Orman

Donna Orman currently serves as the Group Personalisation Director at Tesco and as a Non Executive Director for Women & Girls at Surrey FA. Prior experience includes a role as Senior Director of Customer Loyalty for Nike in EMEA, where responsibilities encompassed leading a customer loyalty and membership program engaging over 50 million members. Previously, Donna held the position of VP Customer at Virgin Atlantic, overseeing the Flying Club and spearheading the launch of Virgin Red. Other roles include Director of Customer Experience at Daily Mail, Rewards Director at Aimia Inc, and Director of Business Development at Loyalty Management UK. Donna began her career as a Travel Marketing Manager at AirMiles after earning a BA in Geography from the University of Portsmouth.