Diana Combs-Selman

Associate Director Of Creative Services Student Affairs Marketing at Texas Christian University

Diana Combs-Selman, MFA, MBA, serves as the Associate Director of Creative Services for Student Affairs Marketing at Texas Christian University, where significant accomplishments include a 70.6% increase in social media engagement and a 1,540% boost in TikTok viewership through the Social Media Ambassadors program. Responsibilities involve analyzing data to enhance user experience on Student Affairs websites, conceptualizing marketing materials, planning events, and supporting departmental staff. Combs-Selman also teaches Marketing as an Adjunct Faculty member and has previously held roles as a Marketing Coordinator and Graphic Designer at TCU. As a co-founder of R&D Occasions, LLC, and a Creative/Marketing Director at THUMBTECHS CORPORATION, innovative marketing strategies and brand standards were developed, contributing to notable increases in lead generation and client engagement. Educational credentials include an MBA in Marketing from Texas Christian University and an MFA in Graphic Design from Savannah College of Art and Design.

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