Samantha Trueheart

Samantha Trueheart is a seasoned UX writer and content strategist with extensive experience in the digital content landscape. Currently serving as a Senior UX Writer & Content Strategist at Texas Mutual Insurance Company, Samantha specializes in creating UX copy for a variety of applications while conducting user research and maintaining a style guide. Previous roles include Senior Content Manager at Realty Austin, where Samantha led the content marketing team and developed comprehensive content strategies, and Content Strategist at Finn Partners, where Samantha managed omnichannel marketing campaigns for diverse clients. Earlier experience at Active Interest Media involved managing teams and creating innovative marketing programs for multiple platforms. Samantha's career began at OWN: The Oprah Winfrey Network, where content production and community management were key responsibilities. Samantha holds a degree in Journalism and Electronic Media from the University of Tennessee, Knoxville.