Beth Franklin

Beth Franklin is a seasoned digital marketing professional with extensive experience in the restaurant and beverage industries. Currently serving as the Manager of Digital Marketing at Texas Roadhouse since March 2014, Beth leads a motivated team in executing loyalty marketing across four brands and enhances efficiencies for franchisees through platform innovations. Prior to this role, Beth experienced growth from Digital Marketing Specialist to Sr. Digital Marketing Specialist, focusing on local store marketing strategies. Earlier career highlights include roles at Southern Wine & Spirits as a Chain Sales Consultant and Sales Representative, where Beth excelled in territory analysis and customer relations, as well as performing administrative tasks. Beth also served as a National Sales Executive at PetFirst Pet Insurance, organizing events nationwide. Beth holds a BA in History and American Studies from the University of Kentucky.