Texas Tech Athletics
Ryan Dede is an experienced professional in sports marketing and fan engagement, currently serving as the Director of Promotions and Fan Engagement at Texas Tech Athletics since August 2023. Responsibilities include overseeing game day production for football, managing advertising and digital marketing efforts, and coordinating ticket sales campaigns, leading to significant revenue generation and sellout successes. Prior roles at The University of Texas at Austin and the University of Georgia Athletic Association included positions as Assistant Director of Marketing and Associate Director of Fan Engagement, where Ryan Dede achieved record attendance and successful marketing initiatives across various sports. Educational background includes a Bachelor of Science in Marketing from Virginia Tech.
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Texas Tech Athletics
Texas Tech Athletics is home to 17 varsity sports and over 400 student-athletes who proudly represent Texas Tech University, West Texas, and one of the most passionate fanbases in collegiate athletics. Located in one of America's largest college towns, the Red Raiders and Lady Raiders compete at the highest level of NCAA Division I athletics in the Big 12 Conference. Raider Power. Guns Up. Wreck 'Em.