Sylvia Tassan Toffola is the CEO of TF1 Publicite SA. Sylvia has over 25 years of experience in the media and advertising industry. Sylvia started their career as an intern at Carat Sponsorship France before being promoted to sales junior, sales senior, and account manager. In 2001, they were promoted to managing director and oversaw the company's sponsorship activities. In 2005, they co-founded Autrement Media, which merged local and direct marketing activities, media buying, media partnerships, cross media contents, and publishing. The company had 120 employees and generated 20 million euros in gross margin. In 2006, they were promoted to deputy manager of Carat France and was in charge of Autrement Media. Sylvia oversaw the implementation of the new Aegis strategic planning method: 3C and key accounts concerned by diversification. In 2007, they were promoted to deputy sales director of TF1 Publicité. Sylvia oversaw the sales team and was responsible for the company's advertising activities on TV and radio.
Sylvia Tassan Toffola attended the Institut Supérieur de Gestion for their international cycle, the Bouygues Management Institute for their executive training in the field of groupe HEC, and Sciences Po Executive Education for their certificat administrateur IFA. Sylvia received their baccalaureat A2 with honors from an unknown school and their bachelor serie B from another unknown school.
Some individuals on their team include Emmanuel Guyot - Offer Monetization Strategy Director, Emmanuel Maze-Sencier - International Sales Executive Director, and Gérald Bonnaud - Financial Management Administration Director.
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