The 7 Virtues Beauty Inc.
Barb Stegemann is the Founder and President of The 7 Virtues Beauty Inc., a company established in March 2010 that offers a fragrance collection designed to leverage the buying power of North American women to foster positive socio-economic change by partnering with suppliers in communities undergoing reconstruction. Previously, Barb served as CEO of Acclimatize Communications Corp. from June 2000 to March 2007, where the firm specialized in public relations, strategy, and economic development for various clients, including significant organizations like MITACS and The City of Coquitlam. Barb holds a Bachelor of Journalism, Media, and a Bachelor of Arts in Sociology and Philosophy from the University of King's College.
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The 7 Virtues Beauty Inc.
At The 7 Virtues, we make perfumes that are good for the world, and good for your soul. We’re a socially and environmentally conscious brand that sustainably sources ingredients from around the world. Our aromatherapy scents are cruelty-free, hypoallergenic, and free of phthalates, parabens, formaldehyde, and sulfates. Our hero perfumes are Vanilla Woods, Cherry Ambition, Amber Vanilla, Coconut Sun, Lotus Pear and Santal Vanille. Our aromatherapy perfumes are now available Exclusively in Sephora Canada, USA, EU, UK and AUS/NZ. In the summer of 2024, we opened our flag ship perfume atelier in the Queen's Marque in Halifax where clients design and name their own bespoke perfume.