George Smith

George Smith is an experienced IT professional specializing in decisioning architecture and Pega development. Currently serving as a Renewals Decisioning Executive at The AA since March 2024, George previously held the position of Decisioning Architect at Kindred Group plc from April 2023 to March 2024, where responsibilities included gathering stakeholder requirements, designing custom logic for marketing campaigns, and improving email campaign performance. Prior to that role, George worked as a Decisioning Architect at Merkle EMEA, contributing to major projects that involved transitioning customer decisioning systems for EE and O2 to a Pega-based solution. George began the consultancy career at QA Consulting in August 2019. George holds a Bachelor's Degree in Computer Science from Keele University, obtained in 2019.