Jo Cook is the Director of Data Products and Global Data Science at The AA since 2025, showcasing extensive expertise in analytical and business intelligence management. They previously held various roles, including Marketing Insight Analyst at ING Direct UK and Customer Analytics and Data Strategy Manager at British Airways. With a background that also includes leadership positions at Vodafone and TalkTalk, Jo has built capabilities in analytics and data strategy across multiple sectors. Jo earned a BSc in Mathematics, Operational Research & Statistics from Cardiff University between 2000 and 2003.
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