Vanessa Yen

Vanessa Yen is a skilled marketing and management professional currently serving as the Assistant General Manager at The Absolute Group since November 2019. Vanessa's expertise encompasses brand advocacy, team culture development, and cross-department collaboration, alongside strategic business development initiatives. Notably, Vanessa has led marketing teams across multiple regions, significantly enhancing brand presence in Southeast Asia's boutique fitness market. As a freelance writer since 2011, Vanessa has contributed to various reputable clients, providing marketing strategies, copywriting, and content creation. Previous roles also include founding For The People, serving as Strategic Marketing Lead at I Quadrant, and holding multiple positions in the Banyan Tree Hotels & Resorts, where responsibilities ranged from integrated marketing to public relations. Vanessa holds a Bachelor of Communication from the Singapore University of Social Sciences and diplomas in early childhood education and media studies.