Ava Witthauer

Ava Witthauer is a seasoned social media professional currently serving as the Sr. Manager of Social Media Operations & Enablement at TAG - The Aspen Group since July 2022. In this role, Ava oversees community engagement, analytics, and paid social across multiple brands and channels, leading three enterprise-wide Centers of Excellence and managing a diverse team. Significant achievements include developing a unified reporting framework, implementing real-time alerts and sentiment tracking, and driving in-house paid social execution. Prior experiences include senior roles at Two Rivers Marketing and GuideOne Insurance, where Ava developed comprehensive social media strategies, managed cross-platform campaigns, and enhanced brand visibility. Ava holds a BSBA in Marketing with a focus on Integrated Marketing Communications from Drake University.