Rich Missey

Rich Missey currently serves as the Director of Search Engine Optimization at TAG - The Aspen Group, where significant achievements include establishing a workstream for Generative AI applications in content and successfully reversing traffic decline for the primary domain. Missey has extensive experience in SEO management, demonstrated through previous roles at Whirlpool Corporation, Groupon, Cars.com, and others, focusing on technical SEO audits, talent development, and cross-functional collaboration. The education includes pursuing a Bachelor of Business Administration at Western Governors University. Missey's leadership roles have consistently involved empowering teams, optimizing processes, and enhancing organizational SEO capabilities.