Strikeforce is a privately owned, highly awarded and leading outsourced sales and merchandising, brand activation and shopper marketing solutions provider operating across Australia and New Zealand.
With over 48+ years of experience and the deepest and broadest retail/ outlet coverage by over 2000 expert Brand Activators invested across all retail channels from Grocery and Independent Supermarkets, Petrol & Convenience, Foodservice to Big Box/Mass Merch Retail, Home Improvement/Leisure and Pharmacy stores, we make a demonstrable and incremental improvement to the return on investment of our partners’ sales/marketing spend.

Retail

Strikeforce AMC

Strikeforce AMC's headquarters in Mount Waverley, Australia

Matt Lloyd

Ernest Fitzgerald

Eric MacDonald

Amanda McManus

Michael Oakley

Krisztina O'Dor

Sharon Griffiths

The Management and Operations team at Strikeforce AMC oversees the strategic planning, execution, and optimization of the company's sales, merchandising, and brand activation services. This team ensures seamless coordination across various retail channels, driving efficiencies and maximizing return on investment for clients. Key responsibilities include space management, systems optimization, field operations, client services, demand forecasting, and overall operational leadership.

Management and Operations

The Leadership Team at Strikeforce AMC is responsible for setting the company’s strategic direction, driving operational excellence, and overseeing key business functions. Comprising the Chief Technology Officer, Managing Director and Chief Executive Officer, Chief Financial Officer, and Chief Operating Officer - DIY, this team ensures that Strikeforce AMC remains a leading provider of outsourced sales and merchandising, brand activation, and shopper marketing solutions across Australia and New Zealand. Each member brings specialized expertise to manage technology innovations, financial health, overall company management, and operational efficiencies, contributing to the company’s continued success and growth.

Leadership Team

The Financial Management Team at Strikeforce AMC oversees the company’s financial health, ensuring sustainable growth and optimal return on investment. They are responsible for financial planning, budgeting, and forecasting; managing financial risks; and ensuring compliance with financial regulations. Key members, including the Chief Financial Officer and Financial Controllers, collaboratively maintain accurate financial records, produce financial reports, and implement effective cost-control measures to support the company's operational and strategic goals.

Strikeforce AMC

Org chart

Teams

Management and Operations

Leadership Team

Financial Management Team

Offices

Strikeforce AMC

Org chart

Teams

Management and Operations

Leadership Team

Financial Management Team

Offices

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