The Bradford Exchange
Keith Cabai is an experienced marketing and acquisition professional with a strong track record in leading client acquisition strategies across multiple channels. Currently serving as Assistant Director at The Bradford Exchange since December 2016, Keith specializes in both online and offline client acquisition, leveraging expertise in social media, email, and search marketing. Prior experience includes a General Manager role at Discover Financial Services, where responsibilities encompassed developing and executing card acquisition strategies through direct mail and email channels, and managing cross-functional projects. Keith's career also features significant achievements in growing product revenue and optimizing marketing strategies at Discover, as well as a foundational role at The Bradford Exchange that saw growth in direct response sales. Keith holds a Bachelor's Degree in Business, Management, Marketing, and Related Support Services from the University of Iowa.
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The Bradford Exchange
We are a world leader in direct marketing and provider of limited-edition gifts, collectibles, home décor, and jewelry. Founded in 1973, we have an unyielding commitment to product quality and exceptional customer service which has helped us become one of the premier direct marketing companies in today’s international economy. Our company’s vision is to bring joy and happiness to customers by providing them with excellent quality and highly valued products and services. We are located in a Niles, IL