Traci Beasley

Traci Beasley is an accomplished professional in client solutions and services, currently serving as the Director of Client Solutions & Services at Cargo since January 2022. Prior to this role, Traci held various leadership positions at Denny's from March 2017 to January 2022, including Director of Brand Engagement and Senior Manager of Brand Engagement, focusing on creative implementation of brand strategies across multiple media platforms. Traci's extensive experience also includes serving as Executive Account Producer and Account Supervisor at Erwin-Penland, where effective management of broadcast production and promotional advertising was key. As President of TB Media Services, Inc. from 2004 to 2010, Traci provided tailored media planning and buying solutions for smaller agencies. Traci's career began at Erwin-Penland as Associate Media Director, managing a $67 million media planning account for Verizon Wireless, and also includes experience as Senior Media Planner at Rockett Burkhead & Winslow. Traci holds a BA in Journalism and Mass Communications from the University of North Carolina at Chapel Hill.