Hannah Frost is an experienced marketing insights professional with a robust background in shopper marketing and market intelligence. Currently serving as a Senior Shopper Marketing Insights Manager at The Clorox Company since November 2019, Hannah previously held positions including Category Insight Manager and Market Intelligence Manager at ASOS.com, where a new insights team was established to enhance market understanding and data integration. Prior experience at Waitrose included roles as Competitor and Market Insight Manager and Proposition Manager-Store Innovation, where strategic insights and customer propositions were crafted to improve business performance. Earlier roles at GfK as an Account Manager and The Midcounties Co-operative as a Colleague Survey Co-ordinator further solidified strong analytical and stakeholder management skills. Hannah holds an MSc in Sociology and Social Policy Research and a SocBSc in Demography from the University of Southampton.
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