Katherine Bailey Conlon

Katherine Bailey Conlon is an experienced marketing professional with a significant tenure at The Clorox Company, where Katherine Bailey currently serves as Associate Director of Personalized Consumer Experiences. Katherine leads the company's personalization initiative, aiming for 75% paid media personalization by 2025, and has held various roles focusing on brand engagement and shopper marketing across multiple product lines. Katherine is actively involved in the SHOW employee resource group, promoting women's issues and opportunities for career development within Clorox. With a background that includes leadership roles in both brand strategy and client services at notable advertising agencies, Katherine holds a BBA in Marketing and Spanish from the University of Notre Dame.