Anele Cele

Anele Cele is a seasoned marketing professional with extensive experience in brand management across various prestigious companies. Currently serving as Senior Manager for Brand Management at Sprite Africa within The Coca-Cola Company since November 2021, Anele has previously held roles such as Category Marketing Manager for Nutrition and Dairy & Plant Based, as well as Brand PR for South Africa. Prior to joining The Coca-Cola Company, Anele worked at Tiger Brands as Category Brand Manager for Maize & Wheat and Brand Manager for Ace Maize Meal, focusing on translating marketing insights into effective brand strategies. Experience also includes a tenure at McCain Foods as Brand Manager for Frozen Potatoes and earlier roles at Premier FMCG, culminating in a solid foundation in marketing and brand development. Anele holds a Bachelor of Social Science degree in Marketing and Psychology from the University of KwaZulu-Natal.