The Coca-Cola Company
Carl D'Souza is a seasoned marketing professional with extensive experience in creative strategy and planning across leading advertising and marketing firms. Currently serving as Senior Director, Creative Strategy at The Coca-Cola Company since August 2021, Carl previously held the position of Planning Director (Global Business) at Ogilvy, leading global planning for Nestle. Additional roles include Planning Director (Regional Business) at Publicis Singapore, where oversight included regional planning for P&G Healthcare and Scoot Airlines, and Planning Director at TBWA\TEQUILA\ Malaysia. Carl's foundational career began with significant contributions as Group Planning Manager at TBWA India and as a Copywriter at Saatchi and Saatchi Mumbai. Carl holds a Bachelor of Science in Mathematics, Statistics, and Economics from St. Xavier's College and a Master’s in Advertising and Marketing from Xavier's Institute of Communications.
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