Gabriela Maza Martínez is a seasoned professional in digital analytics and marketing, currently serving as a Senior Digital Analytics Engineer at The Cocktail since April 2021, specializing in data collection for web and mobile applications. Previous experience includes roles as a Digital Marketing Consultant and Digital Analyst at Cheil Spain, and leading analytics projects at Nateevo. Gabriela has demonstrated expertise in Adobe Analytics, Tag Management Systems, and SEO/SEM strategies across various companies, including everis and Zankyou Weddings. Gabriela's educational background includes a Master in Digital Marketing, several specialized courses in search engine marketing and web analytics, and a degree in Communication.
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