Alyssa Denino

Alyssa (Mihm) DeNino is a seasoned marketing professional with extensive experience in growth marketing and strategic consumer marketing. Currently serving as Senior Director of Growth Marketing at The College Board since December 2017, Alyssa has significantly impacted consumer marketing campaigns, notably achieving over 4.5 million web sessions and 330,000 new sign-ups for Official SAT Practice in 2018. Prior roles include Senior Marketing Manager at Houghton Mifflin Harcourt and Marketing Manager at GreatSchools, where Alyssa developed successful marketing strategies that generated substantial revenue and increased market reach. With a strong educational background, including an MBA from Fordham University and a BA in Public Relations and Advertising from Chapman University, Alyssa possesses a robust skill set in public relations, communications, and event planning, further enhanced by diverse internships in various industries.