Warren Roach

Warren Roach is an experienced marketing professional with a robust background in leading marketing strategies across various industries, primarily within the bedding and consumer durables sectors. Currently serving as the Marketing Services Manager for The Comfort Group – Asia Pacific since April 2011, Warren oversees the New Zealand marketing strategy across multiple business divisions. Previously, as the Group Digital Marketing Manager, a role established in 2014, Warren was instrumental in developing and executing digital strategies for Australia and New Zealand. Warren's earlier experience includes significant roles at Sleepyhead Group, where marketing responsibilities expanded with the acquisition of multiple brands, and at Philips Benelux, managing customer marketing in the consumer lifestyle division. Warren's career began at Sunbeam Australia & New Zealand, where a progression from Marketing Assistant to Business Development Account Manager took place. Warren holds a Bachelor of Management Studies with a focus on Marketing and Economics from the University of Waikato.