The Content Lab
Sunil Balachandran currently serves as the Chief Business Officer at The Content Lab, a position held since September 2023. Prior to this role, Sunil held multiple leadership positions at WiseApe from February 2019 to September 2023, including Chief Operating Officer, Vice President of Business Operations, and Head of Client Servicing. Sunil's earlier experience includes serving as Manager of Strategy at Times Internet from December 2017 to January 2019 and Group Head of Client Servicing at Dentsu Aegis Network India between August 2016 and November 2017. Sunil began the career at Interactive Avenues, where roles spanned from Account Executive to Assistant Account Manager from August 2013 to July 2016.
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The Content Lab
Between the legacy behemoths and them lean specialists, there IS a sweet spot. Us. Think of us like a cat. Whoβll fill any shape or need perfectly. From quick reflexes to quick turnarounds. Ready to spin a tale with any ball of yarn. We are The Content Lab - a decidedly hybrid agency for todayβs world. For SEO purposes, we call ourselves a digital-first agency, a production house and a content studio. ππππ is our integrated agency, our creative think-tank that powers brands with creative strategy, campaigns, activations & influencer marketing for digital & social media. ππππππ is our production backbone that fortifies good storytelling - with the highest quality of direction & production. Think TVCs/DVCs. π2π is our content studio that whips up essential, snackable and scalable content for your digital-first audience. Impactful results with engaging reels, production friendly digital films, podcasts, influencer content & more - all produced economically.