Matthew Bott

Matthew Bott is an AI-first Marketing Manager at The Customization Group, where they lead B2B marketing for the MerchOne division, designing AI-enabled demand generation programs to drive growth in EMEA and the US. Previously, Matthew held roles such as Technical CRM Manager at Nestlé and Head of Inbound Marketing at InboundID, focusing on strategic marketing initiatives and technology innovation. Their educational background includes a Bachelor of Science in Environmental Science from Lancaster University. Operating from Dubai, Matthew blends a global mindset with local insights to enhance marketing performance across various channels.