Ashley Slayton

Audience Development Editor at The Dallas Morning News

Ashley Slayton is an experienced audience development editor currently at The Dallas Morning News since November 2019, where significant contributions include setting KPIs, analyzing audience data, enhancing reader engagement, and executing content strategies across platforms. Previous roles include digital content manager and producer at KLTV 7/KTRE-TV, where Ashley led a team of journalists, launched a live-streaming service, and guided digital transitions. Earlier experience also encompasses a variety of editorial roles at Longview News-Journal, D Magazine, BET, and other publications, showcasing a strong foundation in digital content creation and community engagement. Ashley holds a B.A. in Mass Communications from Prairie View A&M University.

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