The Dallas Morning News
Becky Delgado has over 14 years of experience in the digital advertising field, currently serving as a Digital Ad Operation and Revenue Specialist at The Dallas Morning News since August 2009. In this role, Becky maximizes programmatic revenue through ad inventory optimization, fill rate improvement, and dynamic pricing strategies, while also overseeing header bidding operations and SSP mediation for competitive yield across multiple exchanges. Prior to this position, Becky worked as a Project Administrator and Marketing Coordinator at Project Services Group, Inc. from July 2006 to February 2009.
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