Pamela McClain

Executive Vice President & Owner at The Directions Group

Pamela McClain is an accomplished senior-level consultant and strategic partner with extensive experience in market research and client consulting, currently serving as Senior Vice President, Group Director, and Owner at Directions Research, Inc. since March 2013, where responsibility includes managing a portfolio of global and national accounts valued at $12MM-$15MM. Previous positions include Vice President roles at The Nielsen Company, focusing on global consumer insights, and client consulting for Procter & Gamble, as well as at BASES, where leadership in client consulting and project execution was demonstrated across various CPG and pharmaceutical clients. Pamela McClain holds a Bachelor of Arts in Marketing from Cedarville University, graduating summa cum laude with a 4.0 GPA.

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