Pramod Kodumuri

Pramod Kodumuri serves as Vice President of AI/ML at Directions Research, Inc., where responsibilities include modernizing data-gathering processes and addressing data-quality issues through the development of an AI/ML-powered online platform for respondent quality assessment. Previously, Pramod held roles such as Vice President of Business Intelligence, where engagement with a leading drug company involved analyzing consumer journeys in preparation for a weight-loss drug launch. Additional experiences include positions as Director of Business Intelligence, Senior Research Consultant, and Research Consultant, focusing on improving brand strength analysis, guest satisfaction measurement, and new product testing systems. Earlier career experiences include roles as Assistant Manager at GE Capital International Services and Business Analyst at TCS, addressing marketing response rates and CRM system enhancements, respectively. Pramod holds a BE in Electrical Engineering from Osmania University, an MBA in Business Administration from the Indian Institute of Science, and an MMR in Market Research from The University of Georgia.