Elisabet Berner Holborn

Elisabet Berner Holborn has a diverse range of work experience spanning over several years. Elisabet is currently working as a Senior Search & Site Specialist at The Domain Was Taken, where they specialize in technical SEO. Elisabet conducts site performance analysis, provides advisory services to companies, and actively participates in on-page optimization. Elisabet also collaborates with web developers to implement technical improvements on CMS and code levels to enhance website rankings and meet search engine requirements. Additionally, they write technical briefs for site development.

Prior to their current role, Elisabet worked as an SEO Specialist at People People People and as an SEO and Marketing Tech Specialist at Spoon Marketing Tech. During their time at Spoon, they worked with various companies, both small and large, in the B2B and B2C sectors. Their responsibilities included technical SEO, optimized content creation, tag management, analytics, A/B testing, and Data Studio dashboard creation. Elisabet also handled marketing automation/CRM, design/wireframes, and project management for web development projects.

Before joining Spoon, Elisabet served as a Digital Specialist & Editor at Spoon Publishing. In this role, they primarily focused on SEO and Marketing Tech for SEB, a client of Spoon's Marketing Tech department. Elisabet also worked as a web editor for SEB, managing email newsletters related to personal finance, investments, and start-up websites. Elisabet also had responsibilities in SEO and web analysis for SEB's Growth Entrepreneurs website.

Elisabet's earlier experiences include working as a Web Developer at IDG Sweden, where they contributed to editorial and web development for idg.se and techworld.se. Elisabet also worked at Svenska Dagbladet as a Web Editor for Näringsliv (Business) and at Expressen as a Web Editor, where they supervised the start page expressen.se and managed Expressen's social media accounts.

In their early career, Elisabet worked as a Web Editor and Picture Editor at E24 Näringsliv, where they wrote and published articles, created slideshows, edited web TV content, and managed social media. Elisabet also served as a Web Designer at Nordnet Bank AB and had an extra job as a Web Editor for Sprayklubben loyalty club during their studies.

Overall, Elisabet Berner Holborn possesses extensive experience and expertise in SEO, technical site optimization, content creation, project management, and web development across various industries and platforms.

Elisabet Berner Holborn began their education in 2002 at Nackademin, where they obtained a Diplom in Web Design. Elisabet then attended Forsbergs Skola from 2004 to 2006, earning a Diploma in Graphic Design & Advertising. In 2010, Elisabet studied at Poppius, focusing on Journalism and Reportage.

Aside from their formal education, Elisabet has also obtained several certifications. Elisabet completed the Server-side Tagging in Google Tag Manager course at Simmer in December 2022. In December 2020, they successfully completed the Advanced Google Analytics, Google Analytics for Beginners, and Google Tag Manager Fundamentals courses, all provided by Google. Additionally, Elisabet has earned certifications in the Semrush SEO Toolkit Exam, Semrush Site Audit Exam, and Technical SEO Exam from Semrush in January 2022.