Carolina Atkinson

Carolina Atkinson is an experienced marketing leader currently serving as the Senior Director of Marketing at Evenflo Company, Inc., where responsibilities include overseeing strategic marketing for the car seats business and the Rollplay Brand, with a strong focus on innovation, storytelling, and customer engagement. Previous roles include Senior Marketing and Strategy Director at CYBEX, where oversight extended to Latino marketing and global demand generation across multiple countries, and Vice President of Marketing for Britax Child Safety and Peg Perego. Carolina Atkinson is also recognized for founding signature by carolina, inc. and has held key positions in various companies, including Newell Brands and PepsiCo Venezuela. Carolina Atkinson holds a Bachelor of Science in Psychology with a specialization in Consumer Behavior from UCAB - Universidad Católica Andrés Bello.