Lawrence Holland

Lawrence Holland is an accomplished creative professional with extensive experience in digital design and brand development. Currently serving as Head of Creative at The First Principle since June 2025, Lawrence has previously held significant roles at AMP as Senior Creative & Design Manager and Digital Creative Specialist. Earlier career highlights include positions at SafetyCulture as Senior Digital Designer, Commonwealth Bank as Digital Designer, and ASFA as Designer. Additionally, Lawrence was the owner and Digital Designer at ROW19, offering comprehensive branding and marketing services. Educational achievements include recognition as a top ten student at AWARD School in 2019 and a degree from the University for the Creative Arts from 2003 to 2007.