Reza Hariri

Chief Revenue Officer Media at gamma.

Reza Hariri has over 25 years of experience in the media industry, with a focus on revenue generation and sales strategies. Reza is currently working as Chief Revenue Officer Media at gamma. In this role, they oversee the company's revenue streams and drives revenue growth.

Prior to their current position, Reza served as the Chief Revenue Officer at MyMelo from 2017 to present. In this role, they were responsible for all revenue streams, marketing, digital content, strategic partnerships, and programmatic sales. Reza worked with partners both locally and globally to transform the audio world.

From 2021 to 2023, Reza worked as the Regional Vice President at Estrella Media, Inc. Here, they played a crucial role in developing sales strategies for the company, focusing on revenue growth.

Reza has also worked at Entercom as the Director of Business Development from 2014 to 2017. In this role, they developed sales strategies for Entercom Communications' broadcast stations and led a team of sales managers. Reza formulated marketing and business development strategies to drive revenue growth.

Before Entercom, Reza served as the VP of Sales TV/Radio/Digital at Univision Communications Inc. from 2012 to 2014. Reza was responsible for developing sales strategies for Univision's TV and radio stations, leading a team of sales managers, and driving revenue growth in the Spanish market.

Reza's career in media started at Clear Channel, where they held various positions. Reza served as the Director of Sales Metro Traffic from 2010 to 2012, during which they achieved significant revenue growth and market expansion. Reza also worked as the General Sales Manager at KISQ Radio from 2005 to 2007, exceeding sales quotas and increasing sales to $3 million within eight months.

Additionally, Reza worked at Monster Mediaworks as the Director of Sales from 2007 to 2010. Reza met regional sales financial objectives, expanded the customer base, and maintained strong relationships with key customers.

Earlier in their career, Reza held positions at Clear Channel Radio, including General Sales Manager at KKSF from 2002 to 2005 and Senior Account Executive at KMEL from 1998 to 2001.

Overall, Reza Hariri has a successful track record in revenue generation, sales strategies, and leadership roles in the media industry.

Reza Hariri completed their undergraduate education from 1986 to 1991 at San Diego State University. Reza obtained a Bachelor of Science (BS) degree in Psychology during this time. In 1996, they enrolled in Azusa Pacific University, where they completed a brief program and earned a Masters Degree in Sports Psychology. Furthermore, Reza Hariri obtained a certification titled "Edge Academy Certified: Marketing Foundations" from The Trade Desk in August 2020.

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Timeline

  • Chief Revenue Officer Media

    January, 2023 - present