Amanda McVey is an accomplished executive with extensive experience in operations, strategy, and brand development within the wellness and fitness industries. Currently serving as Vice President of Operations at The Gleamery, Amanda previously held similar roles at Open, and as Vice President of Experience & Special Projects at Therabody, where significant achievements included expanding the retail division from one to 21 locations and driving substantial revenue growth. Amanda also contributed to the successful spinoff and rebranding of Upgrade Labs from Bulletproof, cultivating high-profile partnerships and generating over $8 million in annual revenue. As Director of Education and Training at Pound Rockout Workout, Amanda managed a global team and developed extensive training programs. Amanda holds a Master of Arts from the University of Chicago and a Bachelor of Arts from York University.