The Growth Foundation
James Cox is a distinguished entrepreneur and investor with a substantial track record in founding and advising innovative companies across various sectors. As the Managing Partner at Stonebridge since 2016, James has focused on partnering with ambitious founders, investing between £1-20 million to disrupt industries and enhance consumer experiences. James founded Optimal Health, aimed at advancing recovery and wellness, and serves as Lead Investor and Board Member at Townhouse, the largest nail care platform globally. James is also a Founding Shareholder and Board Advisor at Plxsur, which specializes in vaping solutions, and at BIOME9, transforming pet wellness through microbiome technologies. As the founder and board member of Simba Sleep, James played a pivotal role in disrupting the mattress market, achieving significant sales milestones. Additionally, James established The Growth Foundation to support eCommerce growth and partners with Fearless Adventures to nurture early-stage businesses. With a rich educational background from Uppingham School, James has continually demonstrated a commitment to innovation and impactful investment.
This person is not in the org chart
The Growth Foundation
Not all growth is good. The wrong kind is exhausting and unfocused. Whether the challenge is accelerating growth, expanding into new markets, or identifying untapped potential, The Growth Foundation is the leading consumer retail growth specialist. We exist to help businesses navigate the complexities of scaling consumer brands in an unpredictable landscape. Founded in 2021 by Richard Chapple and Sarah Jasper-Baker—who played key roles in scaling some of the UK’s most successful eCommerce brands, including Play.com, Gymshark, and The Hut Group—our consultancy now comprises over 25 industry-leading experts across brand and marketing, operations, and people. At The Growth Foundation we partner with fast-growing scale-ups, consumer brands, and established multinationals to help them avoid pitfalls and seize opportunities by providing invaluable strategic guidance and hands-on tactical support. We work with our partners to ensure growth is manageable, sustainable, profitable, and enjoyable—the right way to grow. https://www.thegrowth.foundation/