Guide Dogs
Lydia Clarke is an experienced marketing professional with a strong background in campaign management and digital marketing. Currently serving as the Committed Giving Campaign Manager (Acquisition) at The Guide Dogs for the Blind Association since January 2023, Lydia oversees substantial annual marketing campaign plans, managing an acquisition budget of up to £20 million. Previously, Lydia held the same title at The Guide Dogs for the Blind Association from January 2017 to October 2021, where responsibilities included the delivery of diverse acquisition campaigns utilizing various media channels. Lydia's experience also includes a role as the Social Media and Marketing Manager at Natural Baby Shower Ltd and earlier positions in customer service and administration. Lydia holds a Bachelor of Arts in Marketing Communications from the University of the West of England.
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Guide Dogs
Guide Dogs exists to provide life-changing services to the 360,000 people who are registered blind or partially sighted, and the two million people in the UK living with sight loss.