Zarina Casey

Senior Marketing and Engagement Manager at The Health Foundation

Zarina Casey has a diverse work experience spanning various organizations and roles. Zarina'smost recent position was as the Senior Marketing and Engagement Manager at The Health Foundation, where they led the development and implementation of the organization's marketing and engagement strategy. Prior to that, they worked as a Mentor at The Girls' Network.

Zarina has also held the position of Head of Marketing and Communications at Walsingham Support, where they defined the marketing and communications role within the organization and effectively communicated with internal and external audiences to improve the organization's profile. Before that, they were the Group Manager - PR & Marketing at Blind Veterans UK, where they successfully executed the organization's Remembrance campaign and secured significant media coverage.

Additionally, Zarina has experience as a Group Marketing Manager at T4media, where they planned and managed marketing campaigns and produced compelling marketing content. Zarina also worked as a Marketing & Project Co-ordinator at Unique Employment Services Ltd and as an Interim B2B Marketing Manager at Qype.

In 2010, Zarina took a career break and spent 18 months living and travelling in Central and South America, which allowed their to improve their Spanish skills and gain insights into the impacts of tourism.

Zarina'searlier experience includes the role of Marketing Manager at Broadway Travel, where they played a significant role in increasing online advertising revenue and overall turnover within the travel sector.

Overall, Zarina Casey has a strong background in marketing, communications, and engagement, with a track record of achieving successful outcomes and improving organizational profiles.

Zarina Casey completed their education in a chronological manner. Zarina first attended Barnfield College from 1993 to 1995, where they obtained a GNVQ in Leisure and Tourism. Zarina then enrolled at the University of Wolverhampton from 1995 to 1998, earning a Bachelor of Arts degree in Tourism with Marketing. Following that, they pursued a Master of Science degree in Tourism Management at the University of Bedfordshire from 1998 to 2000.

In addition to their formal education, Zarina has obtained several certifications. In 2013, they completed various courses on LinkedIn, Google AdWords, social media marketing with Facebook and Twitter, Pinterest, YouTube, analyzing website for SEO improvement, content strategy creation for websites, Google+ for business, link building in depth for SEO, Google Analytics essential training, and SEO fundamentals, all from Lynda.com. Furthermore, in 2015 they obtained a certification in Facebook advertising fundamentals from lynda.com. Lastly, in 2016 they completed a course on UX for Business.

Links

Previous companies

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Timeline

  • Senior Marketing and Engagement Manager

    February, 2020 - present

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