Craig Smith is an experienced executive with a diverse background in leadership roles across various industries. Currently serving as the Executive Director of The Healthcare Impact Alliance since August 2023, Craig focuses on enhancing public health through collaborative efforts in technology and data. As the Managing Director of Second Shorts, Craig specializes in global sales and marketing solutions for brands. Previously, Craig held multiple CEO positions, including eBuyNow eCommerce Limited and CE Brands Inc., driving strategic business development and operational management. Craig's early career includes engineering roles in design for companies like Hubble Connected Ltd. and In Flight Research. Craig holds an MEng in Aeronautical Mechanical Engineering from Kingston University and an Engineer's degree in Mechanical Engineering from Twyford Church of England High School.
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