Howard Friedfeld

Howard Friedfeld has a diverse and extensive work experience spanning over two decades. Howard began their career in 1998 as a Finance Manager at Dictaphone. From 1999 to 2000, they worked as a Senior Financial Analyst at Fort James Corporation. At Allied Domecq, they served as a Senior Business Analyst from 2000 to 2004 and later as the Florida Division Finance Manager from 2005 to 2005.

In 2006, Howard joined Pernod Ricard-USA as the Southeast Division Finance Director, where they managed financial budgeting, reporting, and analysis for a $370MM sales in 9 states. Howard also supervised 5 direct reports and had control over the budgets of 40 employees.

In 2012, Howard moved to Constellation Brands and held various finance director roles. In their last role at the company, as the Finance Director for the Florida Region, they were responsible for financial budgeting, reporting, and analysis for a $443MM sales. Howard also oversaw nearly 150 employees when Strategic Accounts fell under their responsibility.

Currently, Howard is employed at The Honickman Companies as the Senior Director of Revenue Growth Management. In this role, they oversee revenue management for a $1B sales at a PepsiCo Bottler/Wholesaler in the Non-Alcoholic Beverage Industry. Howard is responsible for managing price, establishing corporate guardrails, and increasing profitability.

Howard Friedfeld has a Bachelor of Science (BS) degree in Statistics from the University of Michigan. Howard also holds a Master of Business Administration (MBA) degree with a specialization in Finance from the University of Connecticut.