Ashleigh Footit is a seasoned professional in digital marketing and programmatic strategy, currently serving as the Head of Programmatic and Yield at The Independent since January 2020. Prior to this role, Ashleigh held positions at Hive Digital Media SA as Group Programmatic and Data Manager for Caxton CTP and at Spark Media SA, where responsibilities included overseeing Techops, Programmatic, and Performance initiatives. Ashleigh's experience at Caxton Magazines as a Senior Research Analyst and other roles in marketing and project management have contributed to a comprehensive understanding of consumer insights and digital channels. Academic credentials include a BA in Marketing Communications from the AAA School of Advertising and an NQF Level 7 degree in Business Management from the University of the Witwatersrand.