The Insider Media Group
Larissa Fernandez is a Sales Associate at Foot Locker, where she focuses on raising sales-per-hour numbers at checkout and enhancing the customer experience on the sales floor. She has received positive feedback within customer surveys and was awarded Team Member of the Quarter in November 2021. Larissa is also a Digital Marketing Intern at The Insider Media Group with the title of VP of Marketing and serves as the First Year Representative. In addition, she is the Director of Member Development at Schulich Women in Leadership. Larissa previously served as the President of WeGotU at JA Central Ontario, where she successfully increased consumer engagement and led her team to success. Prior to that, she worked as an Event Coordinator at The Local Market Bradford. Larissa is currently pursuing a Bachelor of Business Administration degree at Schulich School of Business - York University.
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The Insider Media Group
The Insider Media Group (IMG) is the student voice of the Schulich School of Business at York University. Founded in 1994, IMG has grown into a professional organization serving the Schulich community. Throughout the year, IMG produces several publications, including monthly issues on various business-topics, as well as special issues in collaboration with other administrative departments within the school. In addition, IMG delivers content through www.theinsidermedia.com, a unique interactive student website. IMG strives to facilitate communication and community development within the School of Business, act as a liaison between the school and the outside community, and provide a forum for discussion of business, educational, and social issues. For more updates, you can follow us on social media: Facebook: https://www.facebook.com/TheInsiderMedia/ Instagram: https://www.instagram.com/theinsidermedia/ Spotify: https://tinyurl.com/f72383uj