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Digital Marketing Strategist

Marketing · Costa Mesa, United States

Job description

Digital Marketing Strategist Our growing law firm is looking for an experienced and results-driven Digital Marketing Strategist to join our dynamic marketing team. As a Digital Marketing Strategist, you will be responsible for researching, implementing and managing strategies related to SEO, CRO, digital advertising, social media, and customer experience. This role is responsible for working with the rest of the marketing team to devise creative solutions to achieve department goals.

Digital Marketing Strategist Duties and Responsibilities ● Plan and implement the digital marketing tactics to achieve specific business objectives ● Analyze SEO performance and provide recommendations for improvement ● Stay up to date with latest marketing trends and best practices ● Assist in managing all social and digital marketing channels ● Conversion Rate Optimization testing and implementation ● Help guide and facilitate 3rd party agencies that support digital marketing ● Monitor local search rankings and help manage Google My Business pages ● Conduct link building research ● Conduct keyword research to inform advertising targets and content creation ● Review and improve the quality of website design and content ● Monitor competition and suggest new tactics and strategies

Digital Marketing Strategist Requirements ● 3 years experience in digital marketing ● Good knowledge of online marketing tools and best practices ● Experience with SEO/SEM, Google Analytics, and CRM software ● Experience with Wordpress and website content management ● Critical thinker with problem-solving skills ● Good time-management skills ● Great interpersonal and communication skills ● BS degree in Marketing, Business, or relevant field ● Team player ● Positive attitude


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