Katarzyna Mauer

Katarzyna Mauer is an experienced marketing professional specializing in media management and digital strategy, currently serving as Integrated Media Manager at the LEGO Group since February 2023. In this role, Katarzyna has developed and optimized media channels to enhance paid campaign effectiveness and collaborated with regional teams to establish a cohesive media process. Prior to LEGO, Katarzyna held positions such as Marketing Manager at HomeDoctor, where focus was on digital marketing strategies for brand growth, and Digital Director at Mastermind Media, overseeing team operations and budget allocation for campaign optimization. Additional experience includes serving as Media Strategy Manager at Biuro Reklamy TVN Media and Digital Communication Manager at Publicis Media, both roles enhancing media offerings and digital communication strategies. Katarzyna holds a postgraduate degree in Brand Strategy from SGH Warsaw School of Economics and a master's degree in Administration from Kozminski University.