Simon Osbech

Simon Osbech is a seasoned marketing professional currently serving as the Sr. Marketing Planning & Performance Manager at the LEGO Group since March 2024, where responsibilities include co-leading the Nordic Integrated Commercial Plan and optimizing marketing performance. Prior experience includes roles as Digital Marketing Director and Director at Publicis Danmark, focusing on innovation and digital marketing strategy. Simon has also led social media teams at both Publicis Media and Obsidian Digital, establishing high-performing teams and pioneering social media offerings. A strong foundation in marketing strategy was built through various consulting roles and internships, including significant contributions to Microsoft. Simon holds degrees in International Sales & Marketing Management and Marketing from Copenhagen Business Academy, with additional education in social sciences.