Tereza Dovinová

Tereza Dovinová is a seasoned marketing professional with extensive experience at the LEGO Group since January 2016, holding various senior positions including Senior Global Marketing Manager for LEGO® Art and Global Marketing Manager for LEGO Adults Audience/Ideas. Tereza has been instrumental in the development and activation of marketing campaigns for notable product lines such as LEGO® Star Wars™, LEGO® MINDSTORMS®, and LEGO® Art, collaborating closely with international teams and IP partners to enhance digital presence and community engagement. Prior experience includes roles in trade marketing and operations coordination across multiple regions, along with international internships at Google and consulting in human-centered design. Tereza holds two Master’s degrees in Corporate Finance and Management and Business & Social Sciences from prominent universities, complemented by a strong foundation in public relations and customer-focused roles.