Serena Barbagelata is an experienced online business analyst currently working at The Level Group since June 2023. Previous roles include junior strategist at Saatchi & Saatchi Italy, digital marketing strategist at Accenture Song, and business analyst at Accenture, where responsibilities included project management, client communication, and report preparation. Earlier experience at Base 12 involved digital marketing and design, with notable achievements in managing online sales and creating a capsule collection. Serena also completed impactful projects focused on the fashion sector during the COVID-19 pandemic and designed marketing campaigns for emerging products. Academic credentials include a Master of Science in Management from Università Cattolica del Sacro Cuore, a Master di 1° livello in Scienze Sociali from ISSUGE, and a Bachelor's degree in Business Administration from Università degli Studi di Genova.