Silvia Scarrone

Silvia Scarrone is a seasoned Digital Marketing Manager with extensive experience in online marketing strategy and performance optimization. Currently employed at The Level Group and Scarosso since August 2016, Silvia oversees the implementation of marketing campaigns, budget management, and the development of CRM strategies, while collaborating with various teams to enhance customer acquisition costs. Prior roles include leadership positions at Jumia Market & Daraz, where responsibilities encompassed online marketing performance analysis, budget allocation, and campaign coordination across multiple regions. Silvia holds a Master in Management with a focus on Entrepreneurship from ESCP Business School and a Bachelor's degree in Business Administration from Università Bocconi. Additionally, Silvia is enhancing technical skills through the Google Developer Challenge Scholarship program in Front-End Web Development at Udacity.