Whitney Edwards

Whitney Edwards currently serves as the Sr. Director of Customer & Channel Marketing at Lovesac, managing Costco and Best Buy channels with a focus on assortment and promotional strategy, e-commerce merchandising, forecasting, P&L management, and retail excellence. Prior to this role, Whitney held multiple positions at L'Oréal from 2010 to 2022, including AVP of Brand Business Development for Garnier Skin Care and Essie, where strategic leadership was provided for the Total US omni-channel marketplace. Other roles at L'Oréal involved managing national accounts and developing promotional strategies for brands such as Maybelline and Garnier. Earlier experience includes managing various brands at Acosta Sales & Marketing, following completion of an MBA in International Business from NYU Stern School of Business and a BBA in Food Marketing from Western Michigan University.