Betsy McFerrin

Betsy McFerrin is a seasoned marketing professional with extensive experience in brand strategy and consumer marketing. Currently serving as Sr. Director of Consumer Brand Marketing at The Lumistella Company, Betsy previously held roles at StreamView Consulting as a Brand Strategist and at UPtv as Senior Director of Marketing, where efforts focused on creating family-friendly programming. Additional experience includes Marketing Manager at The NFHS Network, Senior Manager at Turner Broadcasting, and various marketing positions at Nickelodeon and NBC Universal. An education in marketing and communication from Emerson College supports a successful career in media and entertainment marketing.