Paola Villatoro-Weir

Paola Villatoro-Weir is a seasoned Senior Copywriter at The Martin Agency since March 2021, working on well-known brands such as Busch Light, DoorDash, RITZ, and OREO, while also co-founding and leading the Latine Employee Resource Group, Martín, from 2021 to 2022. Prior to this role, Paola served as a Copywriter at MullenLowe U.S. from May 2018 to February 2021 and began the journey as a Junior Copywriter focusing on clients like JetBlue and Monster.com. Paola's culinary background includes positions as a Line Cook at 80 Thoreau and Zambra Tapas Bar and Restaurant, along with earlier roles in culinary training. Paola holds a Bachelor's degree in Communication with a focus on Advertising from Boston University and an Associate's degree in Culinary Arts from Asheville-Buncombe Technical Community College, complemented by a study abroad program in Culinary Arts at Florence University of the Arts.