Jerry Johnson

Chief Data Officer at The Matters. Group

Jerry is a veteran of applying advanced statistical modeling to uncover deeper more accurate insights in research and analytics. For over 30 years he has consistently and successfully pushed the boundaries of technology and applied them to developing strategic insights for clients. In addition to traditional market and consumer research approaches, Jerry’s team has successfully developed and deployed projects using advanced methodologies like artificial intelligence, neuroscience marketing, eye tracking, biometrics, virtual reality, and gamification.

Client successes have been featured on National Public Radio’s All Things Considered, KOMO TV in Seattle, numerous Puget Sound area radio talk shows, The New York Times, Advertising Age, Adweek, Direct, Puget Sound Business Journal, and Media, Inc. Jerry is a frequent speaker, lecturer, and radio talk show guest on marketing and brand development topics. He received his B.A. in Government from Harvard University.

Timeline

  • Chief Data Officer

    Current role